We’ve intentionally designed them to stand out.
Here are a few tips for creating thumbnails that entice searchers to click:
Don’t choose a still from your video. It’s usually unattractive and out-of-context. Instead, design a unique and enticing version to grab the searcher’s attention.
Use a congruent image. Make sure your thumbnail visually demonstrates that the video solves the user’s query. For example, a video tutorial about “how to tie a tie” should probably feature someone tying a tie.
Use contrast to your advantage. YouTube is mainly white, grey, and red. Avoid these colors as they will blend in with the search results.
Use descriptive text on the thumbnail. We usually go for something short that complements the title. For example, our video about learning SEO has the words “Learn SEO” on the thumbnail.
10 ahrefs youtube thumbnail
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
6. Write a winning description
It’s not just your title and thumbnail that appear in YouTube’s search results. The first sentence of your video description does too.
11 ahrefs youtube description
Since this can potentially influence CTR, you should try to make this as enticing as possible.
That said, while the first couple of lines are arguably the most important, don’t neglect the rest of your description. It’s a great place to encourage your viewers to watch more of your other videos, subscribe to your channel, and more.
Here’s what our description looks like for our video on SEO in 2020:
We use the same general formula for all our descriptions:
1-2 compelling sentences to entice the click;
A link to subscribe (Just add ?sub_confirmation=1 to the channel URL to create subscription link);
Links to related YouTube videos on our channel;
Long description of the video (we try to keep this between 500 - 1,000 words);
Timestamps for key moments in the video (see tip #11);
Another link to subscribe;
Social channel links
Here’s a template if you want to use this format too.
Suggested views are when someone clicks on your video in the sidebar.
We’ve already talked about how you can increase your chances of appearing on the sidebar. But there are two parts to it, and the one we’ve yet to discuss is the “up next”: